A cry from RALLYE for concert hall support amid the pandemic came from a community club facing nearly 30% no-shows amid pandemic concerns.
The Wokingham Music Club is an area-based community society that hosts a variety of tribute nights and original artists from the local community and beyond. It is based at three sites in the borough, including Emmbrook Sports and Social Club, Royal British Legion Winnersh and Luckley House School’s Witty Theater.
In a pre-Christmas statement, the government released its plan for the entertainment industry to help businesses cope with lost revenue and event cancellations. The government has announced that it will donate £ 6,000 of its £ 30million cultural stimulus fund to local venues to mitigate the losses for a period of time, for now.
Mark Davyd, CEO and Founder of Music Venue Trust, said: “The minimum length of this period, regardless of any restrictions or limitations on the business to be announced, is six weeks – you can’t just turn the power on and off. live music industry as a desk lamp, and tours and events are already canceled. .
“Not just today or tomorrow, but for the next three months.”
The Wokingham Music Club said that as a community-run establishment and non-profit group, the uncertainty was manageable and it had already picked up with its full show schedule.
However, for the club, it is the number of absent people who bought tickets that is a bit worrying.
Stan Hetherington, director of the Wokingham Music Club, said: “There is a certain amount of time that we can go on and suffer losses before we have to close the door, but that time will not be there and I ‘J’ hope he won’t be here for a few good months.
“Before Covid we were around 93 percent attending our shows, now we’re just under 60 percent now.
“We’ve always had weird no shows, but no shows are much higher now and in fact the show we had on December 17th was the worst. We had almost 30 percent who did not show up after purchasing tickets.
He added: “We have a few regulars who are always happy to come to music club events, but I am aware that other people who before covid would have been very regular attendees said they were still a little nervous about going out. ”
With the increase in the number of vaccines locally, Mr Hetherington added that the situation is improving but added with the increase in the number of cases “some people are even more careful than others”.